Ruminations on the New Year

by | Dec 31, 2020

Today’s Post by Joe Farace

We drank a toast to innocence. We drank a toast to now—Dan Fogelberg

I’ve always tried to be honest with my readers about my opinions of the pros and cons of any of the cameras, lenses and techniques that I used or tried. It doesn’t matter to me whether any of these approaches to photography was done for therapy (like this and my other blog is for me) or for publication because I feel that not doing so honestly would be doing all my readers a disservice.

No manufacturer, their representatives or agencies has ever paid me in money or merchandise to say what they wanted me to write; to say anything other than what I believe in my heart to be true. This approach to photographic ethics has, as I’ve found to my chagrin over the past forty years, had an adverse affect on my income and visibility as a writer or, God help me, a photographic personality.

As the photo magazine scene and photo book publishing industries imploded removing a traditional outlet for me to reach out to photographers, I wanted an uncensored and creative outlet for my writing but more importantly wanted to let my original book and magazine readers know that I was still alive, had images to share and something to say about this pursuit that we all love.This and all my previous blogs have accomplished part of that goal.

While this blog remains free to access, it’s not free to produce. There are costs associated with producing it from the cost of domain renewals, server space and software that both runs and protects the site. My Webmaster, Tim Fiedler, must be paid to keep this and my photography how-to Blog up and running and unencumbered by the inevitable software and security issues that plague all on-line activity.

Yes, there are a few sponsors here but I don’t have the kind of personal sponsors that many manufacturer-paid bloggers have paying them to write and speak favorable things about their gear and help these companies sell their products. The sponsors you see here are companies that are owned and run by people who respect what I do and my ethical approach to photographic writing. The current, and all of my former sponsors, never tell/told me what to write and what to say about their products or their competitor’s products.

Sales pitch: If you own a company and would like to be a sponsor of this blog or my photography how-to Blog website, please click here and I will let you know how affordable it can be. So much so that even a single sale of one of your items would recoup all of your investment.

And with that little begging out of my system for all of 2021, I would like to wish each and every one of you a Happy New Year and may it be better, much better, than this mess of 2020 that, thank goodness, is finally going to be behind us.