A Henry J at SEMA

by | Mar 8, 2018

Today’s Post by Joe Farace

This year the SEMA Show will be held from October 30 – November 2, 2017 at the Las Vegas Convention Center located at 3150 Paradise Road, Las Vegas, NV 89109. It’s a hot ticket show and for the past several years they’ve made it difficult for photographers from non-automotive publications like Shutterbug —even though I’ve given them coverage in the  magazine in the past—to get a press pass. And the show is not open to the public. Registration as media, manufacturer, buyer or exhibitor is required.

In 1963, the Specialty Equipment Market Association was formed by Roy Richter, Willie Garner, Bob Hedman, Robert E. Wyman, John Bartlett, Phil Weiand, Jr., Al Segal, Dean Moon, and Vic Edelbrock, Jr. and now consists of 6,383 companies.

This Henry J drag racer was on display at a one of the final SEMA show that I was able to attend as media. The Henry J was originally the idea of Henry J. Kaiser, who sought to increase sales of his Kaiser automotive line by adding a car that was affordable for the average American. His goal was to attract “less affluent buyers who could only afford a used car and the attempt became a pioneering American compact car. Production of six-cylinder models began in July 1950 with four-cylinder production started after Labor Day, 1950. Official public introduction was September 28, 1950. And yes, Sears even sold it’s own version called, not surprisingly, The Allstate. The car was marketed through 1954 and is one of the orphans that I, for one, miss.

The above image was shot with a Canon EOS 7D with EF-S18-135mm f/3.5-5.6 IS (at 18mm) with an exposure of 1/40 sec at f/5 and ISO 1250.